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Table 1 Socio-demographic data (n = 759)

From: Psychometric properties and latent profile analysis of the Nursing Brand Image Scale: a methodological study in the Chinese context

Item

n

%

Gender

 Female

634

83.52

 Male

108

14.17

 Non-Binary/Third Gender

17

2.30

Race

 Han

622

81.99

 Minority

137

18.01

Age

 Under 30

407

53.64

 31–40

253

33.33

 41–50

55

7.28

 51–60

38

4.98

 61–70

6

.77

 Over 70

0

.00

Nursing Educational Level

 LPN/LVN

52

6.90

 Diploma or Associate Degree in Nursing (ADN)

172

22.61

 Baccalaureate Degree in Nursing (BSN)

427

56.32

 Master Degree in Nursing—academic (MSN)

41

5.36

 Master Degree in Nursing—practice (MSN)

55

7.28

 Doctorate of Nursing Practice (DNP)

6

.77

 Doctor of Philosophy in Nursing (Ph.D.)

6

.77

Educational Level

 Technical Diploma (LPN/LVN)

32

4.21

 Diploma or Associate Degree

180

23.75

 Baccalaureate Degree

433

57.09

 Masters Degree

64

8.43

 Practice/Professional Doctorate (DNP, JD, DBA, etc.)

15

1.92

 Research Doctorate (Ph.D.)

20

2.68

 Other

15

1.92

Average Household Income

 0-2499RMB

44

5.75

 2500-4999RMB

134

17.62

 5000-7499RMB

174

22.99

 7500-9999RMB

76

9.96

 10,000-12499RMB

87

11.49

 12,500-14999RMB

49

6.51

 15,000-17499RMB

26

3.45

 17,500-19999RMB

15

1.92

 Over 20000RMB

41

5.36

 Other

113

14.94

Primary Role In Nursing

 Nursing Researchers

73

9.58

 Clinical First-Line Nurse

480

63.22

 Nursing Clinic Nurse

96

12.64

 Nursing Educator

55

7.28

 Nursing Manager

44

5.75

 Nursing Policy Maker

12

1.53

Geographic Location

 Yunnan

265

34.87

 Sichuan

73

9.58

 Guangdong

58

7.66

 Chongqing

47

6.13

 Hebei

29

3.83

 Hubei

23

3.07

 Henan

23

3.07

 Shandong

23

3.07

 Jiangsu

23

3.07

 Hunan

20

2.68

 Zhejiang

17

2.30

 Liaoning

17

2.30

 Jiangxi

17

2.30

 Jilin

17

2.30

 Anhui

15

1.92

 Guangxi

12

1.53

 Shaanxi

9

1.15

 Hainan

9

1.15

 Fujian

9

1.15

 Shanghai

9

1.15

 Tibet

9

1.15

 Beijing

6

.77

 Shanxi

6

.77

 Guizhou

6

.77

 Heilongjiang

6

.77

 Inner Mongolia

3

.38

 Gansu

3

.38

 Tianjin

3

.38

 Ningxia

3

.38